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๐๐ฌ๐ญ ๐๐ก๐๐ซ๐ ๐๐ซ๐ฌ ๐๐ง๐ ๐๐ญ๐ก๐๐ซ ๐๐ญ๐๐๐ค ๐.๐ ๐จ๐ง ๐๐ฎ๐ ๐ฎ๐ฌ๐ญ ๐๐
Bengaluru-based electric mobility pioneer Ather Energy is gearing up for a landmark event at its Community Day 2025 , scheduled for August 30 . The company is set to make several major announcements, most notably the unveiling of its brand-new EL electric scooter platform โa strategic move aimed at expanding Atherโs reach in Indiaโs competitive electric two-wheeler market.
The EL platform promises versatility and cost-efficiency , potentially enabling Ather to launch its first scooter priced under โน1 lakh . This move would place Ather squarely in competition with brands like Ola Electric, Bajaj, TVS, Heroโs Vida , and Greaves , all of whom already offer budget-friendly electric scooters in that segment.
Along with the EL platform, Ather will showcase concept vehicles based on this new architecture, signaling the brandโs intent to broaden its product portfolio and attract a wider consumer baseโincluding daily commuters and cost-conscious buyers.
In another big announcement, Ather is preparing to introduce its next-generation Ather Grid fast chargers , which will build upon the already impressive performance of its current charging network. The existing Ather Grid supports charging at 1.5 km/min for Ather scooters and 1.2 km/min for Vida scooters , made possible through Atherโs open-source connector technology. The upcoming Grid chargers are expected to offer faster charging times, greater efficiency , and improved user experience.
To complement the hardware developments, Ather will also launch Ather Stack 7.0 , the latest version of its operating system. This update is expected to bring new features, user interface enhancements, and performance upgrades to Atherโs growing lineup of electric scooters. It continues Atherโs tradition of regularly upgrading software, following in the footsteps of Stack 6.0, which introduced innovative features in previous models.
The Community Day event also marks a milestone for Atherโs Rizta family scooter , which was launched in 2024 and has now crossed over one lakh units in sales . This reinforces Atherโs momentum in becoming a household name in the Indian EV space.
With the upcoming event, Ather aims to redefine its brand position โnot just as a premium electric vehicle maker, but also as a mass-market player ready to scale aggressively. The announcements could signal a new era of innovation, accessibility, and rapid infrastructure growth for Indiaโs EV ecosystem.
Stay tuned for more details as Ather sets the stage for what could be its most transformative year yet .
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