Honda Electrifies India: Activa e: Launched at Auto Expo 2025
New Delhi, India – Honda Motorcycle & Scooter India (HMSI) made a significant splash at Auto Expo 2025 with the highly anticipated launch of the Activa e:, the electric avatar of its iconic scooter. Priced at a competitive ₹1.17 lakh (ex-showroom), the Activa e: boasts a claimed range of 102 km on a single charge, positioning it as a strong contender in the burgeoning Indian electric two-wheeler market.
Key Highlights:
- Swappable Battery Technology: The Activa e: leverages Honda’s innovative swappable battery technology. This allows riders to quickly exchange depleted batteries at designated swapping stations, effectively eliminating range anxiety and minimizing charging downtime.
- Impressive Range and Performance: With a claimed range of 102 km, the Activa e: can comfortably handle daily commutes and even longer journeys. The electric motor delivers brisk acceleration, making it an agile and responsive ride in urban traffic.
- Advanced Features: The Activa e: is packed with modern features, including a large, full-color touchscreen display, smartphone connectivity, navigation, and regenerative braking.
- Stylish Design: Building upon the iconic Activa design, the Activa e: retains its familiar silhouette while incorporating subtle electric vehicle cues, such as a sleek front fascia and futuristic lighting elements.
Market Impact:
The launch of the Activa e: marks a significant milestone for Honda in India. The company is entering the electric two-wheeler segment with a strong contender, leveraging its extensive experience in the Indian market and the trusted reputation of the Activa brand.
- Competition: The Activa e: will face stiff competition from established players like Ola Electric, Ather Energy, and TVS, as well as newer entrants. However, Honda’s strong brand equity, extensive dealership network, and innovative battery swapping technology could give it a significant edge.
- Market Expansion: The initial launch will be focused on major cities like Delhi, Mumbai, and Bengaluru. However, Honda plans to gradually expand the availability of the Activa e: and its battery swapping infrastructure to other cities across India.
The Road Ahead:
The launch of the Activa e: signifies Honda’s commitment to electrifying its product lineup in India. The company is expected to introduce more electric two-wheelers in the coming years, catering to a wider range of customer needs and preferences. The success of the Activa e: will play a crucial role in shaping the future of electric mobility in India.
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